Sunday, November 27, 2005

IO Interactive spends 1/4 of a billion launching Hitman

At a presentation a few days ago Janos Flösser, managing director, IO Interactive, revealed the astonishing numbers they spend on launching the next version of Hitman. Approx 110 millions in development costs - and then even more than the double on marketing the game. In total appx. 250 millions to launch the next version. It is crazy and as Janos said - if we fail (sales) - our company is no more. It´s amazing that we have a player out of Denmark - "making it" - on this extremely competitive market. Fantastic.

Wednesday, November 23, 2005

Its only virtual money - but you get in the news :-)

Sometimes it is really funny what hit the newspapers. I never planned to even win or make anything out of this game - except some fun. Then suddenly it appears that I have been ahead of everyone - more than 20.000 investors for 2-3 month. And I have even won real stocks on the way. And even had a 2 pages article in Børsen (Danish Financial Time). And people push all kinds of stock related questions to me now :-) I wish I had made private investments - since 250.000 DKK now is worth 300.000,- but it is unfortunately only virtual money in an online game with the newspaper..... Darn.... ;-()
2 pages in Børsen - due to winning virtual money:

Tuesday, November 15, 2005

Band Makes Number 1 through digital downloads

I happen to fall over this story from UK, that the band Arctic Monkeys made UK chart number one some weeks ago (and music history) when, even though the CD was out, their single 'I Bet You Look Good On The Dancefloor' went to number one through digital downloads.... Not that I am an upright fan - its more the digital concept.

Meanwhile, some very big corporations are investing goodness knows how much money into the physcial format known as HD DVD and Blu-Ray. Might be they have to realise, that the kids don't need physical format anymore? Arctic Monkeys.

Thursday, November 10, 2005

What is it?

Fantastic ad -
What is it?
Advertising going netwice - these days...

Tuesday, November 01, 2005

CPH on craigslist

As Copenhagen presently experiences various formal analysts praise as a trendy, cool and wanna goto city, a more "undergroundish" appraisal is getting CPH on craigslist. The San Fransisco based phenomenon - they wouldn´t live without over there. Since the CPH part is still rather new - users hasn´t loaded that much content yet. That will come soon.